Midlothian Tourism Action Plan 2008-10

The Midlothian Tourism Action Plan 2008-10 was officially launched by Provost Adam Montgomery at Dalhousie Castle and Spa on 26 March 2008. 

Midlothian Tourism Action Plan is the result of a productive collaboration between the private sector (represented by the Midlothian Tourism Forum), Midlothian Council, Scottish Enterprise and VisitScotland.

The Action Plan focuses on development areas including:

• Enhancing the visitor experience through the provision of information;

• Expanding into the business/conference market;

• Improved promotion and awareness raising of events, festivals and cultural activities;

• Improving accommodation provision throughout Midlothian, ensuring excellent service levels and participation in the Green  Tourism Business Scheme;

• Improving access to the existing tourism product;

• Raising awareness of existing visitor attractions and considering joint promotions;

• Optimising benefits to the tourism sector of planned/completed infrastructure improvements such as The Waverley Line Sheriffhall Park & Ride, the A701 improvements and the Dalkeith Northern Bypass (A680) and

• Ensuring maximum return from innovative tourism projects through grant assistance from the new LEADER programme.

You can download the Action Plan and associated insert sheets outlining specific objections, actions and measures by following the links below:

Useful Links