Midlothian is following up the success of last year’s Twitter 24 project with an extended social media initiative.
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The authority will increase work across its social media channels from 12 noon Tuesday 18th of September to noon on Thursday 20th.
The event follows last year's national Twitter 24 project, when local authorities across Scotland held a day-long digital event to highlight the breadth of services provided to residents and visitors.
Midlothian's social media event will include participation in this year's twitter event, running from noon on Tuesday to noon on Wednesday, alongside greater use of Facebook.
Cllr Owen Thompson, Cabinet member for communications and marketing, said said: "For us, we know from our evaluation work that many of our residents use Facebook and so we'll be trying some new things this year on Facebook, using more video, to engage our public. We'll obviously continue to use Twitter at the same time and indeed I hope lots of our customers will join in by tweeting with the #mycouncil hashtag when they speak to council staff or use one of our services during the 24 hour period."
Midlothian has 3,616 likes for its Facebook presence and 2,324 followers on Twitter.
Cllr Thompson, the deputy leader, will join the leader Cllr Bob Constable on the council's Facebook presence from 6pm to 7pm on Tuesday 18 September. If you'd like to ask them a question, just submit your question as a comment on the post kicking off the hour-long question time event.
If you'd like to ask a question in advance, please just email it to Stephen.fraser@midlothian.gov.uk or tweet it to @midgov.
The Twitter 24 event has been organised by the National Communications Group in Scotland, which represents the country's 32 local authorities.
This year residents will also be encouraged to engage with councils directly through social media using the hashtag #mycouncil
This is the second year that Twitter 24 has taken place and participating local authorities hope to build on the success of last year's campaign, which saw 28 councils tweet thousands of times, achieve hundreds of retweets and reply to hundreds of direct messages during the event.


