New video series showcases the best of Midlothian to locals and visitors
Locate in Midlothian is excited to launch a vibrant new series of videos designed to showcase the rich culture, stunning landscapes, and thriving businesses that make Midlothian a must visit destination this summer.
Features lifestyle influencer
The four-part ‘Explore Midlothian’ video campaign, featuring Scottish Lifestyle Influencer of the Year 2024, Wendy H Gilmour, brings Midlothian’s diverse tourism offering to life, shining a spotlight on the area’s heritage, outdoor adventures, artistic spirit, and hidden gems. From iconic landmarks to independent food producers, each film captures the essence of the region, inviting both locals and visitors to explore and rediscover what’s right on their doorstep.
Shines a spotlight
The videos highlight:
- History & Heritage: Journey through time at Rosslyn Chapel, Dalkeith Museum, Penicuik Estate, and the National Mining Museum Scotland.
- Outdoor Adventure: Discover action and tranquillity with Midlothian Snowsports Centre and Alpine Coaster, Angelina Coffee Snug, Dalhousie Falconry, Driftwood Adventures, local scenic walking trails and the breathtaking Pentland Hills Regional Park.
- Art & Culture: Celebrate creativity and community at Cousland Smiddy, Penicuik Papermaking Heritage Museum, One Dalkeith, Dalkeith Country Park, and the historic Dalkeith Palace.
- Hidden Gems: Uncover local treasures like Peggyslea Clydesdales, Stewart Brewing, The Secret Garden Distillery, Eden Rock, and Gigi’s Restaurant.
Putting Midlothian on the map
These videos form part of a wider campaign from Midlothian Council’s Economic Development Service to raise awareness of Midlothian as a destination for day-trippers, weekend explorers, and international visitors alike. They are also designed to support local businesses by encouraging footfall and increasing visibility across multiple platforms.
Unique character
“We are proud to celebrate the unique character of Midlothian, from its fascinating heritage and beautiful landscapes to its independent businesses and warm hospitality,” said Annie Watt, Economic Development Manager at Midlothian Council. “These videos offer a snapshot of everything the region has to offer, and we hope they inspire more people to explore more of what makes Midlothian special.”
Watch and share
The full series is now live on the Locate in Midlothian website, YouTube and social media channels. Local residents, businesses, and visitors are encouraged to watch, share, and take pride in the incredible attractions and experiences on their doorstep.
Watch the video on Locate in Midlothian
Video funding
The videos were created thanks to funding from the UK Shared Prosperity Fund Programme 2022-2025, administered by Midlothian Council, and local creative agency, Fifth House Design.
More information
Locate in Midlothian is the website for Midlothian Council’s Economic Development Service. It showcases the county of Midlothian, encouraging people to live, work, visit, set up or grow a business, or invest in the area.
Midlothian is a great green place to grow and the website aims to show this while connecting communities, businesses, potential investors and visitors with support agencies, partners and experts in to help them achieve their goals.